Is it better to purchase, finance or lease esthetic equipment?
Each option can make sense depending on cash flow, financing [...]
Can used esthetic equipment be a good investment?
Potentially, but additional due diligence is required. Service history, age, [...]
What are the risks of purchasing used professional aesthetic equipment?
The device may require repairs, no longer be supported by [...]
How can clinics avoid overinvesting in esthetic technology?
Build equipment purchases around a business strategy rather than creating [...]
Why is a technology used by competitors not automatically the right choice for another clinic?
Businesses may have very different client demographics, volumes, pricing and [...]
Why are professional trade shows particularly useful before a major equipment purchase?
They allow buyers to meet several suppliers in one visit. [...]
How should buyers prepare for ESI Show when planning an equipment purchase?
Establish a budget, objectives and evaluation criteria before attending. Prepare [...]
Why should professionals take detailed notes when comparing equipment at ESI Show?
After several demonstrations, technologies and commercial terms can begin to [...]
Should professionals purchase equipment immediately when they discover it at a trade show?
Not necessarily. Trade-show offers may be attractive, but a major [...]
How can ESI Show help professionals make better equipment-purchasing decisions?
Professional equipment can represent an investment of thousands or even [...]
